ERP Built for Startups, Not Enterprises
Era is the modern ERP designed specifically for high-growth startups. Go live in 4 weeks, start at $99/month, and scale from Seed to IPO without switching systems. AI-powered accounting, HR, and finance—no consultants required.
Why Startups Need Different ERP Software
No Technical Debt
Too many startups begin with QuickBooks, outgrow it at Series A, then face a painful and expensive migration to NetSuite or another enterprise ERP. This migration typically costs $200K-500K, takes 9-12 months, and distracts your team during critical growth periods. Era eliminates this problem: start on Day 1 with a platform that scales from 5 to 5,000 employees without switching systems.
Preserves Cash Runway
Traditional ERPs require massive upfront investments: $150K-500K+ for software licenses, $100K-300K for consultants, and $30K-80K annually for support. This burns 6-12 months of runway. Era costs $5K-15K annually for most startups—less than one month's salary for a staff accountant. You can reinvest those savings into product, sales, or extending runway.
Faster Time to Value
Startups move fast and can't afford 6-12 month ERP implementations. Era goes live in 4-6 weeks, so you get accurate financials, automated workflows, and investor-grade reporting while you're still in high-growth mode. This speed is critical for Series A and B companies that need tight financial controls without slowing down.
Built for Lean Teams
Startups typically have 1-2 people in finance (often founders initially). Traditional ERPs require dedicated teams to operate. Era's AI handles the grunt work—bookkeeping, reconciliation, categorization—so your lean team can focus on strategic work like budgeting, forecasting, and fundraising.
Everything Startups Need, Nothing You Don't
Quick Implementation
Go live in 4-6 weeks, not 6-12 months. AI-powered setup automates data migration, configuration, and integrations. No army of consultants needed.
Startup-Friendly Pricing
Starts at $99/month for early-stage companies. Usage-based pricing scales with your growth. No massive upfront costs or hidden implementation fees.
Built to Scale
Start simple, scale to complexity. Era grows from 5 employees to 500+ without switching systems. Same platform from Seed to Series C to IPO.
AI Automation
AI handles bookkeeping, invoice processing, bank reconciliation, expense categorization, and close management. Your lean team stays focused on growth.
All-in-One Platform
Accounting, HR, payroll, CRM, inventory, and reporting in one system. Eliminate the hodgepodge of tools startups typically cobble together.
Audit-Ready from Day One
Built-in SOC 2 compliance, GAAP/IFRS support, and audit trails. Be ready for due diligence, investors, and eventual IPO without last-minute scrambling.
Investor-Grade Reporting
Board decks, unit economics, burn metrics, and runway calculations out of the box. Impress investors with real-time financial dashboards.
Modern Cloud Platform
Access anywhere, anytime. Real-time sync, mobile apps, API-first architecture. Built for remote-first distributed teams.
Multi-Entity Support
As you expand, manage multiple subsidiaries, legal entities, and geographies from one platform with automated consolidation.
Deep Integrations
Native connections to Stripe, Mercury, Brex, Gusto, Rippling, Carta, and 100+ other startup tools. Your entire stack connected.
No Technical Debt
Modern architecture means you won't outgrow Era or need expensive migrations later. Built for the next decade, not the last one.
Startup-Focused Support
Unlimited support from people who understand startup growth. Fast responses, no nickel-and-diming for help tickets.
One Platform from Seed to IPO
Era grows with you at every stage. Activate features as you need them—no painful migrations, no starting over, no technical debt.
Pre-Seed / Seed
1-10 employees
Typical Needs:
- •Basic bookkeeping and expense tracking
- •Bank reconciliation
- •Simple invoicing
- •Runway calculation
- •Basic financial reports for investors
How Era Helps:
- ✓AI-powered bookkeeping (no accountant needed initially)
- ✓Automated bank feeds and categorization
- ✓Built-in invoicing with payment processing
- ✓Real-time burn rate and runway dashboard
- ✓Investor-ready income statement and balance sheet
Series A
10-50 employees
Typical Needs:
- •Multi-state payroll and benefits
- •Revenue recognition (if SaaS)
- •Department budgeting
- •Vendor management and AP automation
- •Unit economics and CAC/LTV tracking
How Era Helps:
- ✓Integrated payroll or Gusto/Rippling sync
- ✓Automated ASC 606 revenue recognition
- ✓Department-level budgets and actuals
- ✓AI bill pay and three-way matching
- ✓Built-in SaaS metrics dashboard
Series B
50-200 employees
Typical Needs:
- •Multi-entity accounting
- •Advanced reporting and analytics
- •Subscription management
- •Procurement and purchasing workflows
- •Audit and SOC 2 preparation
How Era Helps:
- ✓Multi-subsidiary consolidation
- ✓Custom reports and real-time dashboards
- ✓CRM and contract management
- ✓Purchase order and approval workflows
- ✓SOC 2 audit trails and controls
Series C+ / Pre-IPO
200+ employees
Typical Needs:
- •International expansion (multi-currency, tax)
- •Complex revenue scenarios
- •IPO-ready financials
- •Advanced compliance and controls
- •Sophisticated forecasting and planning
How Era Helps:
- ✓Multi-currency with auto-revaluation
- ✓Advanced rev rec for enterprise contracts
- ✓GAAP/IFRS compliance and IPO templates
- ✓Role-based access controls and workflows
- ✓AI-powered forecasting and scenario modeling
Era vs. Traditional ERP for Startups
| Feature | Era | QuickBooks | NetSuite | Sage Intacct |
|---|---|---|---|---|
| Implementation Time | 4-6 weeks | 2-4 weeks (limited) | 6-12 months | 4-8 months |
| Pricing (annual, 10 users) | $5,000 - $15,000 | $3,000 - $8,000 | $150,000 - $500,000+ | $50,000 - $200,000 |
| Startup Discount | Yes, 50% off first year | No | No | No |
| Scales to IPO | Yes, same platform | No, requires migration | Yes, but expensive | Limited scalability |
| AI Automation | Native AI for all workflows | Limited AI features | Add-on modules | Minimal AI |
| Support Costs | Unlimited, included | Pay per incident | $30K+ annual | Expensive support plans |
| Consultant Required | No | Optional | Yes, $100K+ | Yes, $50K+ |
| Multi-Entity | Built-in | Separate instances | Available | Add-on module |
Transparent, Startup-Friendly Pricing
Early Stage
Pre-Seed to Seed
- ✓Up to 5 users
- ✓Core accounting & bookkeeping
- ✓Bank feeds & reconciliation
- ✓Basic reporting
Growth
Series A to Series B
- ✓Up to 50 users
- ✓Full ERP suite (accounting, HR, CRM)
- ✓Revenue recognition & SaaS metrics
- ✓Multi-entity support
- ✓Advanced reporting & analytics
Scale
Series C+ / Pre-IPO
- ✓Unlimited users
- ✓Everything in Growth
- ✓Multi-currency & international
- ✓IPO readiness & compliance
- ✓Dedicated support
All plans include unlimited support, regular updates, and no hidden fees. Annual plans save 20%.
Trusted by High-Growth Startups
"We started on QuickBooks at Seed stage and knew we'd outgrow it quickly. Instead of facing an expensive NetSuite migration at Series A, we switched to Era. Best decision we made—we're now Series B with 150 employees and Era still handles everything we need."
— CFO, Series B SaaS Company
$20M ARR, 150 employees
"Era saved us 6+ months of runway. We were quoted $300K for a NetSuite implementation. Era cost us $6K for the year and we were live in 5 weeks. The AI automation means we didn't have to hire a full-time accountant until we hit $10M ARR."
— Founder, Series A Fintech
$12M ARR, 45 employees
Frequently Asked Questions
How is Era different from QuickBooks Online for startups?
QuickBooks is designed for small businesses with simple needs—it lacks advanced features startups need like automated revenue recognition, SaaS metrics, multi-entity consolidation, and sophisticated reporting. Most startups outgrow QuickBooks at Series A and face expensive migrations. Era starts where QuickBooks ends: you get advanced capabilities from Day 1, but with startup-friendly pricing ($99/month vs. NetSuite's $150K+/year). Era scales from 5 to 500+ employees without switching systems.
We're pre-revenue. Is Era overkill for us right now?
Not at all. Era's Early Stage plan ($99/month) is perfect for pre-revenue startups. You get basic bookkeeping, expense tracking, bank reconciliation, and investor-ready financial reports— everything you need for fundraising and board meetings. The advantage is you won't need to switch systems later. As you add revenue, employees, and complexity, just activate additional features. Many pre-revenue founders prefer Era because the AI handles bookkeeping automatically, eliminating the need to hire a part-time bookkeeper ($2K-4K/month).
What does "go live in 4-6 weeks" actually mean? What's included?
Implementation includes: (1) migrating historical data from your current system, (2) setting up your chart of accounts and accounting policies, (3) connecting bank feeds and integrations (Stripe, payroll, etc.), (4) configuring automation rules, (5) training your team, and (6) running parallel with your old system to validate accuracy. Most startups go live in 4 weeks; more complex setups (multiple entities, custom integrations) take 5-6 weeks. Compare to NetSuite (6-12 months) or Sage Intacct (4-8 months). Era's AI automates most setup tasks that traditionally require consultants.
Can Era really scale from Seed to IPO? What's the catch?
Yes, no catch. Era is architected as a modern, cloud-native platform built to handle complexity from Day 1—it just exposes features progressively as you need them. The core financial engine, multi-entity support, compliance controls, and audit capabilities are already built in. Companies use Era from pre-revenue through $100M+ ARR and IPO preparation. The difference from legacy ERPs: Era uses modern architecture (microservices, real-time data) instead of 1990s technology retrofitted with cloud access. You activate features (international tax, advanced consolidation, etc.) as you grow, but the foundation is already enterprise-grade.
Join 500+ Startups Growing on Era
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